We don’t just offer presenter training! We also have years of experience producing and directing for our broadcast, corporate and online clients
MAKING GREAT BRANDED VIDEO CONTENT FOR OUR FABULOUS CLIENTS!
Presenter Network provide professional and innovative HD video production services to the broadcast, corporate, training and marketing sectors. We captivate your audience by producing and distributing powerful, engaging, brand-orientated digital content. We strive to bring creativity to the process, making complex messages simple & engaging. Speak to us today to discuss how we can help you produce outstanding visual content for your next project
Dream it.
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story visually can make all the difference.
Build it.
We can provide the necessary resources to enable your vision to develop on-camera. From live events, webcasts, training sessions, product launches and TV shows we can provide the kit and crew to suit the requirements of the production and budget.
Grow it.
We can work with your in house team to help you produce quality affordable videos on a regular basis. From working with the on-camera talent to the people producing the video we can guide you through the fundamentals of putting a production system in place to produce your own videos.
WHY PRESENTER NETWORK?
Presenter Network is dedicated to communicating your message to your key audience and beyond. Creating accessible, informative and balanced content targeted and crafted for distribution by both traditional and social media.
Presenter Network understands the nature of working for large public institutions and managing and producing for major events. Its team have provided services for various interactive gambing channels on Broadcast Television, London 2012 Olympics and Royal Weddings in the UK.
Presenter Network understands that your message needs to be communicated in a fair and balanced way. Working for public service broadcasters such as the BBC we share the ethos to inform, educate, engage and entertain. Key to this is being able offer a balanced realisation of complex ideas and to make them relevant and understood by the audience.
Presenter Network knows that creating good content is not enough. We know that unless your audience knows where, when and how to access your content, the message is lost.
Presenter Network will use it’s experience and expertise to deliver an overall campaign strategy tying together the key messages from the findings of the report. Utilising our production team, our multilingual in house media relations team and your key staff we will deliver compelling content.
Presenter Network, with its award winning background in long form production, will create a master video tying together all the findings and through our global Media Relations team distribute it to policy makers, policy influencers, educational institutes and broadcast and digital media outlets.
That’s us! Presenter Network… Creating Media Solutions.
With a combination of experience both in front and also behind the lens we provide a unique and comprehensive range of video production services.
-
On-Camera Presenter Training
We work alongside your on-screen talent to ensure they present confidently on-camera, build viewer trust and engage the audience.
-
Production Planning
Whatever your video content, our team of industry professionals will work alongside your team to plan an engaging video which triggers the right messages with your viewer. We offer full advice, client liaison and storyboarding service to ensure you get the best end product for your business.
-
Conference and Live Event Filming
Whatever the event, from the NEC Birmingham to a small office space in Holborn we can provide single or multi-camera facilities.
-
Hybrid Events
A hybrid event combines a "live" in-person event with a "virtual" online component. Presenter Network have been producing hybrid event solutions and live streaming for a range of productions and events for many years.
-
Branded Content Creation
Social media marketing videos are hugely successful if produced correctly. Our team of experts will produce video content to promote your brand with the aim to generate leads and sell your product or service.
-
Corporate Video
Each corporate video is unique and we create a bespoke video to publicise your product information or business message in the most efficient, effective and creative way.
-
Editing Services
We provide an editing service to our clients using the latest technology. View and comment on edits in real time from your location to ensure the finished video meets your requirements.
-
Creative Direction
Our team have worked alongside a variety of blue-chip clients producing in-house videos and events. Not only do we look after the technical aspects of a production we also ensure your on-camera talent perform to the highest of standards on-camera.
WHY IS VIDEO IMPORTANT?
Why Use Video?
Since its invention, film has been used as an effective way to reach and influence the masses as a form of advertising; the most common of these being television commercials. With time it has naturally evolved and adapted to function in the digital age we currently live in.
Many companies are switching their focus to the Internet. Currently approximately 37% of Internet usage is made up of video streaming.
There is one main reason of why video is important to use:
Because it sells. That’s it!
Facts about the importance and benefits of video
1. According to a studies more than 72% of people are more likely to purchase a product or service when video is used and they make their buying decisions faster. After seeing a video, most prospects will have a greater understanding of the subject or product.
89 percent of consumers will review a video the same day it is received, and about 94 percent of those people will share it with a friend or relative. Industry reports suggest the response rates for video promotions are six times greater than those for printed direct mail pieces.
2. “Video brochures” (or business card DVD’s) have a high-perceived value so they rarely get binned like a lot of junk mail. People also tend to keep them and pass them along to friends. Most people will watch a marketing video in its entirety – out of curiosity, if nothing else.
3. Video can help present a consistent message every time for every viewer. Put forward a consistent orientation, training, sales, or marketing message to enable wider audiences and on demand viewing.
4. Video is affordable. It’s no longer just for large corporations. A carefully scripted 2-3 minute video can be more effective and convey as much information as a stack of printed materials.
5. Video can help you reach markets that live training or sales people can’t reach. Video helps you deliver your message to smaller market segments that may never be able to afford your live training services or markets to far away to reach.
6. Filmmaking and its offspring, video, has become the most powerful communications tool of the last 100 years. Video on the Internet is growing quickly, and viewing content online has actually surpassed traditional TV viewing.
7. Some videos are powerful sales devices in themselves. Video can lead viewers to purchase a product or service.
8. Video can show your product or service in action, something brochures can’t do. You could have one or more actual customers being filmed using your product or even stage a re-creation. In either case you want to show the real benefits of using your product.
9. Even though your video may be produced for one or two primary uses, you’re likely to find many other uses for this same video. Your video can be used in trade shows, one-on-one sales calls, shown to groups, or streamed over the Internet from your website. It can be used to attract investors and for other uses. Have the video designed so it can be easily updated to include new products, services and people without redoing the entire video.
10. Video can help a relatively small company look like a much larger national or international firm. You could film some of your suppliers or customer’s businesses. You could show your products (or services) being manufactured and used.
11. Video can be a perfect way to explain a complex process or technical product where the inner workings are hidden from view. Using computer generated graphics or an animation can clearly explain how a product or process works.
12. Video is a cost-effective way to sell or train people on products that require a demonstration in order to be sold or serviced, especially for products that are expensive to move or demonstrate.
13. Video is an ideal way to give “virtual tours” of your organisation. By using close-ups and careful lighting you can put your best foot forward, and the viewer doesn’t have to see anything you don’t want them to see. Highlight those aspects of your organisation that are most important to your customers such as quality control or pride of workmanship.
14. One reason video is such a powerful medium is because it involves the viewer’s emotions. Remember, motion helps create emotion. The ability to reach an audience with images and sound can be incredibly persuasive. The combination of sights and sounds appeals both to those who learn visually and to those who respond more to auditory learning styles.
15. “Before and after” shots are another way to use video. For example, a company that restores antiques used “before and after” video shots that dramatically demonstrate how their services improved the antiques. These “before and after” shots can be the most effective way to concisely express the benefits of your product or service.
There are two purposes of videos that are important to business owners and entrepreneurs.
• Relationship videos– this is a type of video that says what’s new, how to, or generally reaching out.
• Sales videos – this needs to direct people to do something.
Video Types
• How To Videos are immensely popular and can drive a lot of traffic to your website / blog. Your video can be extensive or just present a few simple tips, like a landscaper who demonstrates the proper way to prune a bush or plant bulbs.
• Promotional Videos Your promotional videos explain your services and the benefits of working with your company. When someone is passionate about their work it shows, and your passion increases the chances that your target audience groups will want to hire you. Sometimes they just need to see you in action.
• Information Sharing Videos capture the spirit of helpfulness that pervades many blogs and the Social Web. If you don’t like to write, try creating a video blog post. If you do like to write, mix it up once in awhile and share information in a video post. Effectively educating your audience is good business as well as a public service.
• Outreach Videos offer a great way to reach out to specific communities that share a common cause or interest and videos are a great (shareable) way to get the word out and create buzz about an event. For example, a celebrity might use video to promote a fund-raising event for a specific health issue on Facebook or their own blog. The video can be as simple as photo montage with music.
• Testimonial Videos can bring both project and praise to life. Don’t forget that you can also create video testimonials for services or products.
